Posts by cmiller
What Are Alt and Meta Tags and Why Are They Important for SEO?
Marketing is a dynamic field in which to work. Strategies that do well today may get thrown out tomorrow. This may result from changes to how consumers shop, new technological advancements or updates to AI algorithms. These changes keep marketers on their feet. They also prompt business owners to work with marketing agencies that keep…
Read MoreThe Latest in Google Search News
Many businesses spend a significant amount of time figuring out how to gain greater visibility in Google Search. This can be challenging since Google updates its search systems often and unexpectedly. Just when you think you have their algorithm figured out, they change things up. While this can be frustrating, it’s important not to get…
Read MoreWhen Is the Right Time To Focus on an SEO Strategy?
Digital marketing agencies must offer a website service, and knowing how and when to pair it with an SEO campaign is critical. Whether you’re working with a startup, an established local company or a virtual store, your clients’ customers need to find them. Search engine optimization is a vital component for connecting with an identified…
Read MoreThe September 2019 Google Core Algorithm Update
The latest 2019 Google update began rolling out on September 24th. When it comes to search engine optimization, keeping up with any new Google algorithm update is a big part of the job. Updates change the way search engines calculate high-quality results. This, in turn, affects where webpages rank for search queries. It also affects…
Read MoreSEO: A Marathon, Not a Sprint
While startups and corporate giants alike use the SEO process to improve search engine ranking with minimal expense, many have unrealistic expectations for their SEO campaigns. They envision reaching coveted first-page status in Google search results in a matter of weeks or even days. In reality, SEO takes much longer than a few days to…
Read MoreThe Business of International SEO Ranking and How to Do It
One of the great benefits to having a website or online business is it can dramatically increase who can find your products and services. This rings especially true for internet-based businesses that provide non-physical services like digital marketing, graphic design, consulting, and so on. The ability to pull users from a neighboring country or counties…
Read MoreHow Is SEO Different From Paid Search?
Outside of marketing circles, many people attribute anything to do with keywords to search engine optimization. This is only partially correct. SEO mostly focuses on the use of keywords to drive organic traffic to a website. However, so does paid search. This is the fundamental similarity that allows one strategy to feed into the other.…
Read MoreA Guide to Google’s June 2019 Broad Core Algorithm Update
According to Business Insider, Google and YouTube capture more than 90% of the internet search market. In fact, Google processes more than 3.5 billion search queries daily. Companies compete through SEO to make it as close to the top of the search results as possible. So, when a new Google algorithm update rolls out, it’s…
Read More11 Magic Keys to Unlock the ROI Riches of SEO
To the uninitiated, Google can seem mysterious. It’s almost like a magical, all-powerful force that guides your destiny based on your worthiness. Your fate of prosperous abundance or grim failure is in the hands of this unseen force that guards its secrets jealously and rewards only the cleverest of champions with its unfathomable power of…
Read MoreSEO Update: What’s New in SEO in February?
Hopefully, your 2019 is off to a great start. Let’s look at what’s new in SEO in February so far. In the first two months of the year, organic search has continued to evolve as we would expect, with several minor updates and just a few larger updates released. We have continued to monitor and…
Read More