Posts by Eric Siu
6 Google Analytics Metrics You Need to Keep an Eye On
Knowing how your website is performing is absolutely mission critical for any business online – which is why Google Analytics is such an important tool for marketers and small business owners. The problem is, it can get pretty overwhelming. GA collects a lot of data and you can manipulate and display that data in just…
Read MoreLocal SEO: 6 Quick Wins For Your Brick-and-Mortar Business
For decades, local brick-and-mortar businesses relied on word-of-mouth, foot traffic, and local advertising to draw in customers. Even with the Internet, it was still easier to work with people you knew and to trust recommendations from friends. But once we all started carrying smartphones in our pockets, our habits started to shift. Now 89% of…
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