Posts by Krystin Pipkin
How Do I Optimize Google My Business for Franchises?
With the age of convenience and online acceleration in 2020, it is important you have an online presence to set your small business up for success. Customers are going online before making their purchase and are often using search engines like Google to help them find products and services. If you’re an owner of a…
Read MorePR Boosting Your SEO Strategy
There are several different factors that affect your business’s overall success. As we continue to rapidly move forward into the digital world, it is very important for your business to not only have a digital presence but to operate successfully online. That success includes the trust of your current or potential customers. Along with the…
Read MoreSearch Sessions – 2021 Digital Trends You Need to Know
The first Search Session of 2021 was full of great information for small and medium sized businesses to implement into their strategies in the new year! Boostability’s VP of Marketing Amanda Price, Director of Content Kristine Pratt, and Director of SEO Colton Miller broke down key SEO, business and marketing trends you need to know…
Read MoreLong-Form vs Short-Form Content
Content is one of the most important elements for any SEO strategy to rank well on search engines. Having relevant content on your website is one of the key pillars of keyword research. In fact, having quality content is the number one factor in ranking well on Google. Nothing is more powerful than content and…
Read MoreFull Steam Ahead: How SEO helped Clayton Industries Maintain and Grow Online Presence
Did you know that in the industrial world, steam powers many of the incredible machines that keep our world running? From aerospace, pharmaceutical, to even food and candy, these industrial processes require a steam source that can meet each of their specific manufacturing needs. Established in 1930, Clayton Industries has supplied high-quality steam and a…
Read MoreBroad Versus Exact Match SEO Keywords
Every business needs a strong SEO strategy to start ranking on search engines. As you spend time fine-tuning and strengthening your campaign, you should start seeing lead changes as your website moves up in rankings on the SERP. A main component to any SEO campaign is your keyword strategy. Choosing the right keywords is crucial…
Read MoreWhen Should I Launch My Website if I’m Starting a Business?
Starting a business comes with a lot of new steps and challenges. And as a business owner, you want to make all the right decisions that set you up on the path to success. Within the last year, it’s been more important than ever for businesses to increase their online presence. Every business should have…
Read MoreHow Google My Business Helps Your SEO
As a business owner, it’s more important than ever to improve and optimize your digital presence. With the changes in the current global economy, more customers are shifting their focus and buying habits online. If you haven’t already started, it’s a good idea for your business to update and fine-tune your online local presence. More…
Read MoreBoostability’s Most Frequently Asked SEO Questions
Here at Boostability, we like to think we’re pretty good at this whole SEO thing. As we constantly talk to clients from around the world, we get a lot of similar questions and concerns. We wanted to answer them simply and effectively for anyone who wants to better understand SEO. Read here for our 11…
Read MoreWhy You Need to Avoid Keyword Stuffing in Your Content
Choosing keywords for your SEO campaign can seem tricky. You want to choose the right keywords that benefit your page and start moving your website up in the rankings. But SEO is an end game. As you wait and watch your website move rank higher on Google, you may want to start seeking different strategies…
Read More