Posts by Krystin Pipkin
Employee Spotlight | Alexander Elkin
Boostability helps businesses succeed online, and it’s only possible because of our incredibly talented workforce. Meet more Boost employees here, and find new ways to join our team here. Alexander Elkin, Secret Keeper and Bridge Builder A friendly face around the Berlin office, Alexander has been working for Boost since November of 2019. A native…
Read MoreHow to Grow Your Brand with the Help of Your Fans: A Lesson from BTS
In the world of music, today is a huge day. South Korean group BTS released it’s already record-breaking new album Map of the Soul: 7. While they are a music group, there is so much that a brand can learn from this group that has captivated the entire world. Read on for some amazing lessons…
Read MoreBoostability’s Fun Culture on Display in Q2
Boostability had a busy and fun Q2! In addition to working hard for our customers every day, check out some of the exciting activities from the last few months at Boost: Earth Day Clean-up at the Murdock Canal Trail For our Q2 BoostCares project, our employees celebrated Earth Day by volunteering their time to help…
Read MoreSEO & Social Media: Amazon
When we think of SEO, it’s often in a narrow way. Of course, you want your website to have high search engine rankings. But it’s not just your site you should have concerns about. If you sell products through an Amazon page, you want that storefront to perform well, too. Amazon is a profitable yet…
Read MoreSEO & Social Media: Why Google Isn’t the Endgame
When it comes to search engine optimization, Google is the King of Visibility. For many companies, SEO campaigns are not acknowledged as successful unless Google agrees. This means a web page or blog should appear within the first few pages of results for a relevant query. Your search engine ranking is important. However, you shouldn’t…
Read MoreHow to Create a Company LinkedIn Page & LinkedIn Image Sizes
Creating a company LinkedIn page helps potential employees, partners and clients find out more about who you are and what you do. It also establishes credibility and, when used correctly, can showcase your brand as an industry expert. We put together an infographic all about sizing images on your LinkedIn profile correctly. But, of course,…
Read MoreChatbots in 2018: Where We Stand Now
A major discussion, whatever your industry, is how artificial intelligence will impact work in the future — for better or for worse. However, much of this conversation is still hypothetical, as AI, for the most part, is in its early stages. One exception that stands out is chatbots. Chatbots have taken the world by storm,…
Read MoreHow To Install Facebook Tracking Pixels
Are you ready to install a conversion pixel or tracking code on your website in order to allow Facebook to know who visits your site? Before you get started, let’s discuss how conversion pixels work. When a visitor comes to your website, even not directly from Facebook, a conversion pixel can tack him or her.…
Read More8-Point Checklist for Social Media Brand Security
Every coin has two sides. Considering that social media offers vast opportunities for business, the flipside is that it is not free of risks. But, that doesn’t mean we should not harness the reach of this platform or forgo online presence. I have news that can cheer you up; your brand can command a strong…
Read MoreA Recap of Flight 2015, Twitter’s Developer Conference
The audience in the Bill Graham Civic Auditorium was restless and fidgety. The 10 a.m. start time had come and gone, but Twitter’s 2015 developer conference had yet to kick off. Attendees who were live tweeting the event begged their followers for patience. They did not have to wait long. At 10 minutes past the…
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