Posts by Kristine Pratt
SEO and Reputation Management: What’s the Difference?
Have you ever thought about how closely brand and reputation are tied together? I think back to high school where, almost no matter your social standing, you wanted to make sure people liked you and did anything to keep up your reputation. Think about it in terms of your business now. How do you maintain…
Read MoreMarch 2022 SEO Update
Well maybe not quite as tumultuous as 2021 was, but we’re still seeing many fluctuations in rankings. Plus, Google continues to release a slew of new tools and updated integrations to help you with your overall rankings and website growth. Let’s jump right into our March 2022 SEO Update. SEO News Rise of Zero Click…
Read MoreFebruary 2022 SEO Update
February saw a final rollout of the Page Experience Update and other suspected algorithm updates from Google. In addition, we saw changes to local search to make it easier for small businesses to improve their Google Business Profiles. February was an overall quieter month than we’ve seen in about a year. But that doesn’t mean…
Read MoreJanuary 2022 SEO Update
A new year brings a new set of updates and trying to keep up with increasing volatility within the Google algorithm and how it impacts both mobile and desktop SERPs. January started the year with a handful of updates and changes to how it crawls pages. Take a look at what went down, and what…
Read MoreWhat You Need to Know About Ranking on Other Search Engines Besides Google
At the moment, you have a handful of search engines now that do what dozens did when the internet first rose to power. Google still holds a majority of all search traffic. But Amazon and Youtube are now considered search engines in their own right, catering just to video or products. Microsoft’s Bing has taken…
Read MoreHow to Convert Traffic into Leads
Since businesses started building websites, there’s been a question of how to turn website traffic into leads and sales. If they come to your website, in theory that means they’re interested in your business or product offering. Or at least it means they’re interested in learning more. It seems like a logical argument to make.…
Read MoreDecember 2021 SEO Update
The SEO landscape finished out 2021 much like the start of the year. With some planned updates and continued search volatility, many SEOs were happy to see 2021 end. Although, it doesn’t appear that the new year will change when it comes to continued regular updates from Google and continued fluctuations in search rankings. …
Read More(7 Tactics) How to Search for Competitors for Your SEO Campaign
Everyone wants to stay ahead of the competition. Whether it’s your favorite sports team, your next door neighbor whose house always looks perfect, or your business! Competition is a reality for everyone every single day. And It’s nearly the holy grail for us to know the secret of how to get ahead of your competition…
Read More2022 Digital Trends Report – Expert Predictions You Need to Succeed
After a year of changing consumer and business dynamics, 2022 is shaping up to be a unique year for marketers. In this article, we talk with CEOs, thought leaders, and industry experts about trends for marketing and business that they think will shape out 2022. Read through the list as you shape out your 2022…
Read MoreGoogle Announced November 2021 Algorithm Update
In this season of giving, Google is serving up yet another update that’s set to change the search landscape after a historically volatile year. This time it’s with a Core Update announced on November 17th. Later today, we are releasing a broad core update, as we do several times per year. It is called the…
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