Posts by Laura Holton
How to Prepare for Your Next Big Event by Getting Mobile Ready
Your website needs to be mobile ready if users are going to be willing to stick around and check out your content. Plus, being mobile ready will avoid penalization from Google and improve your SEO. The problem is what counts as mobile ready is always changing. If it’s been a while since you assessed your…
Read MoreWhat GDPR Means for Lead Generation
Although the General Data Protection Regulation (better known as GDPR) had been in the works since January 2012, the likelihood is that you’ve only just this year learned about it. This is because it took four years to arrive at the agreement and even longer for it to start applying to businesses outside of Europe.…
Read MoreBoostability Named Top SEO Company in August
These past two months have been some of our most successful yet in terms of acknowledgment for our great work. Not only did we receive a large number of top rankings from Find Best SEO, we also received an award from 10 Best SEO and from Clutch. Top Social Media Company from Clutch Clutch ranked us…
Read MoreHow and Why to Use Google My Business Posts
Google My Business posts enable you to announce upcoming events, show off new products and services, promote offers, and share other types of information with your audience. The posts appear as cards in the knowledge graph when someone makes a local search for your business. They’re great for improving your online presence and branding and…
Read MoreBoostability Wins Best SEO Company Award — And Others
FindBestSEO just released its pick for the top SEO companies this month — and Boostability fared particularly well. We received first place as the Best SEM Company with a score of 99.70 out of 100. Plus, we ranked in the top three in five more categories. Best SEM Company The Best SEM Company award recognizes…
Read MoreHow Do I Generate Leads for SEO, Social, and Website Builds?
As a digital marketing agency, it is extra challenging for you to generate leads, as your competition is businesses with expertise in lead generation. The good news: there are prospects out there looking for an agency like yours. All you need to do is ensure that they find you and then choose you over anyone…
Read MoreHow to Get Started on Pinterest for Business
With more than 150 million monthly active users, Pinterest is an important social media platform. If much of your target audience is on the platform, you must consider creating a Pinterest for business account. Even if your offerings are not especially visual, you can find ways to express your personality on the platform. 1. Create…
Read MoreFacebook Changes the Ability to Customize Images
Facebook has been putting several new strategies into action to prevent misinformation from spreading over the platform. One of the latest of these changes is the ability to customize images. Although the update was announced last year, it has only just now gone into play. What Happened? The change applies to the Graph API with…
Read MoreGoogle My Business Adding Like Crazy to Small Business Tools
Google My Business is making life even easier for small businesses, helping them to improve their presence online. Recently, Google My Business added several tools and updated some features to further enhance usability. Adding Descriptions for the Local Panel Business owners can now add their own description to appear in the local panel in…
Read MoreGoogle My Business Video Uploads Now Available to Business Owners
Previously, only customers could add videos to a local business listing. At the beginning of the year, some businesses started reporting that they were seeing the option to upload videos to their Google My Business accounts. Google has now announced that this feature is out of testing phase and available for everyone. Adding Videos to…
Read More