How to Better Optimize for Query Intent

By amerrill | January 26, 2021
A colorful background with magnifying glass

When we don’t know the answer to something, where do we go to find it? For most individuals, search engines are one of the most common places to help search for what you’re looking for. Today, more than ever, individuals go to search engines on Google and enter around 1-3 words in their search query.…

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What is BERT—Do I Need to Change My SEO Strategy?

By Mike Marsh | February 13, 2020
A woman explores a digital exhibit.

This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers. 2019 saw many Google Search core algorithm updates and changes making huge waves in the digital marketing landscape. The largest of Google’s 2019 updates was the…

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