14 Ways to Boost Landing Page Conversions with Visuals

ways-to-boost-landing-page-conversions-with-visuals

No matter how much we talk about traffic or impressions, conversion rates are often ultimately the most important metric websites track. After all, without conversions, there would be no earnings, and subsequently, no website. Today, weโ€™re looking at ways to boost your landing page conversions with the help of one simple website element: visuals. Letโ€™s…

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Common Website Header Requests and Why You Should Avoid Them

looking at website headers

As a website designer and strategist, I see many requests come through from our small-business clients asking to make changes or add an element or more to the website header. Several of these requests donโ€™t help achieve the companyโ€™s goals and could hamper a websiteโ€™s conversion potential. Here are several of the common requests our…

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11 Things Every Web Designer Needs to Know About People

I recently finished the book 100 Things Every Designer Needs to Know About People by Susan Weinschenk, Ph.D and decided to write a TL:DR version of it, highlighting the information that stood out to me and that can be easily applied to web design. With no further introduction, here are my takeaways.   #4 –…

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The 7 Pages You Need On Your Website

Man in the woods looking at the trees.

Web design is incredibly important for every kind of business. The internet has revolutionized how people make purchases, and its effects reach further than just online orders. According to recent studies, 82% of smartphone owners use the internet to inform their in-store purchases. To make the best impression on customers, you need a professional, well-made…

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Website Design Affects SEO. Here’s How.

When it comes to SEO, few people consider how design affects ranking. In fact, even when told that it does, it may not seem to make logical sense. After all, isnโ€™t website SEO mostly about keywords? What could web design and SEO possibly have in common? How can they affect each other? Business owners who…

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6 Secrets Your Web Designer Wonโ€™t Tell You (But We Will)

Guy Smirking with a Phone in Hand

Have you decided to start up a new website or completely redesign your current website? If so, itโ€™s important to learn how to maximize the effectiveness of your design so you can get the most benefit from it. Contrary to popular belief, itโ€™s not good enough for your website to look cool. To bring in…

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10 Tips For Effective Website Design

I have looked through thousands of websites so you donโ€™t have to, and Iโ€™ve compiled the best list of web design tips I could possibly ever generate.   1. Plan ahead Home builders and architects work off blueprints so homes donโ€™t end up with a toilet in the kitchen. Now you might say, I would…

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