User Experience and SEO: What You Should Know

user experience and seo

This article was originally published in April 2022 but was updated on August 25th, 2022. Google considers many factors when ranking sites, such as link building, keywords, and high-quality content. Early on, marketers stuffed web pages with keywords (keyword stuffing) to rank well in SERPs. SEO is no longer this simple as Google continues to…

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How to Build on Your Construction Companyโ€™s SEO

Yellow construction helmet on an orange background, protection and safety concept

When an individual is in need of a product or service, most of the time the first place they go to find it is through a search engine. For a construction company, itโ€™s important for your business to be there when your customers are looking for your services. Some individuals might think that SEO isnโ€™t…

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Google Analytics Updates and Why You Need It

Google Analytics Data Decisions

In mid-October, Google released a series of updates. It minorly affected the search algorithm. But a lot more attention went to Google Analytics. They say it has โ€œmachine learning at its coreโ€, and allows anyone with it installed on their site to better track data which provides better ways to make data-driven decisions.ย  Why update…

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Website Management Made Simple: 5 Types of Tools to Help You Succeed

website-management-made-simple---5-types-of-tools-to-help-you-succeed

For an aspiring entrepreneur growing their first online business, building and managing a digital presence can seem like an insurmountable task. While there are many elements to a thriving online presence, building an amazing website should definitely be your top priority. After all, your website is your storefront in the online world, and one of…

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6 Hacks for Better Video SEO

6-hacks-for-better-video-seo

Video is king of the marketing game. Around 81% of businesses are using video in their marketing strategies, and thatโ€™s because it works. But with all that video fighting for space online, how do you give yours a fighting chance in the search results? So glad you asked.ย  Although video SEO might be a beast…

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Search Sessions – Growing Your Website’s Earnings With Google

Businesses are looking for different ways to monetize their website and increase revenue because of COVID-19. Googleโ€™s Joseph Pfister, Strategic Partner Manager in the Online Partnerships Group joined this edition of Search Sessions and walked us through how website publishers can use Google monetization products to grow their business with AdSense. With more than 2…

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Title Tags and Meta Descriptions: A Beginnerโ€™s Guide

This article was first published in May 2012, and last updated in February 2020. Did you know title tags and meta descriptions are the first thing people will read about your site when viewed in search results. Along with actual site content, the titles and descriptions of your pages play a major role in determining…

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SEO Insights: Boostability at the Pleasant Grove Chamber of Commerce

seo insights

In April 2019, Boostability was asked to be part of the joint Lindon-Pleasant Grove Chamber of Commerce marketing panel, which was held in Utah County. This monthly panel was designed to help local small businesses have a better understanding of their marketing options and how to implement them into their business marketing strategy. โ€œWe want[ed]…

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